When UX Meets Government

Long form solo talk
Crystal C. Yan

Beyond changing interfaces, user research can be used to influence big decisions. In this talk, we'll go over the research that's most critical at every stage of product development, from generative to evaluative research, and how to draw valuable user insights from each type of research. We'll also cover the three ways human-centered design impacts government—service delivery, contracting, and policy. Finally, attendees will learn how to use different communication techniques for presenting user research to executives (as opposed to product and engineering stakeholders).